• Scrubbles@poptalk.scrubbles.tech
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    2 hours ago

    Ubisoft founder and CEO, Yves Guillemot, said the company must pursue a “radically new” value-creation model and become a more “gamer-centric” organization to find its footing in an increasingly competitive and selective triple-A market.

    Good! Realizing it needs to be about the gamer again not just shareholder value.

    “The new operating model will further empower the execution of the Group’s strategy, centered on Open World Adventures and GaaS-native experiences, supported by targeted investments, deeper specialization, and cutting-edge technology, including accelerated investments behind player-facing Generative AI,” reads the document.

    Oh god damnit nevermind, the boycott continues

    • mohab@piefed.social
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      28 minutes ago

      “The new operating model will further empower the execution of the Group’s strategy, centered on Open World Adventures and GaaS-native experiences, supported by targeted investments, deeper specialization, and cutting-edge technology, including accelerated investments behind player-facing Generative AI,” reads the document.

      I can’t 😂😂😂 This is so funny, OMG… I swear I’d retire if my job is to write comedy. There’s no topping this shit… it’s like an absurdist Tim and Eric sketch 😂

  • Sibbo@sopuli.xyz
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    2 hours ago

    video game company wants to become more gamer friendly

    Wait what? Isn’t being gamer centric what making video games is about?

    • cybervseas@lemmy.world
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      2 hours ago

      Nope. Konami became gambler centric with pachinko and if I remember correctly Ubisoft previously announced they were going all in on Blockchain.

    • thingsiplay@lemmy.ml
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      28 minutes ago

      This would collapse the company instantly. They need to make sure a good followup is available. Because most are not and are even worse, either through greed or incompetence. And yes, it could be way worse than current leaders. Because if it was that easy to just fire them and replace them randomly with anyone and hope it does better, I am sure every company did that.

  • Katana314@lemmy.world
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    3 hours ago

    ChatGPT, generate for me a press release that will excuse the firing of another 10,000 employees.

  • BaroqueInMind@piefed.social
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    3 hours ago

    Yeah that company is cooked. They likely won’t last another decade and are going to make moves to look enticing for a buyout and pad the CEOs golden parachute. Fuck them and their millionaire management who are disconnected from reality and destroyed the careers of many creative people they fired under their feet.

  • Tetsuo@jlai.lu
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    3 hours ago

    The beginning of the end of Ubisoft.

    I’m glad the devs of Clair Obscur got out of this and did their own shit.

  • Agent_Karyo@piefed.world
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    3 hours ago

    Some much “corporate speak” in the quotes from the Ubisoft CEO. Almost reads like random gibberish.

  • sylver_dragon@lemmy.world
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    3 hours ago

    They are chopping the development teams and titles up into convenient bite-sized chunks. Ubisoft will hang onto the large titles in the Vantage Studios vertical, and the rest will be spun off or sold off. Any spun off studios will be saddled with crippling debt.