When I was 19 I could barely scrape together $22 for a 30 rack of something cheap.
When I was 14 I had never tried alcohol. Obviously the 21-25 crowd might be expected to spend slightly more on alcohol (maybe?) than the 26-30 crowd. But like even if Gen Z isn’t drinking (which I hear is true) I wouldn’t expect them to spend a lot on booze, for a host of reasons.
When I was 19 I could barely scrape together $22 for a 30 rack of something cheap.
When I was 14 I had never tried alcohol. Obviously the 21-25 crowd might be expected to spend slightly more on alcohol (maybe?) than the 26-30 crowd. But like even if Gen Z isn’t drinking (which I hear is true) I wouldn’t expect them to spend a lot on booze, for a host of reasons.